Saturday, September 11, 2010

Need to know more about how to use social bookmarking

According to wikipedia "Social bookmarking is a method for Internet users to organize, store, manage and search for bookmarks of resources online".

Unlike file sharing, the resources themselves aren't shared, merely bookmarks that reference them. You can add story to your favourites or submit it to a social bookmarking site so other people can see it and you can track your story too!

Due to its popularity, some people have started considering it as a tool to use along with search engine optimization to make their website more visible. The more often a web page is submitted and tagged, the better chance it has of being found.

Social bookmarking is a free and very popular way to store, classify, share and search links through the practice of folksonomy techniques on the Internet, an easy way to help to promote your online or off line business. The basic idea of social bookmarks is you join a social bookmarking service and share your bookmarks with other members. With social bookmarking, the user creates a bookmark and saves it to a social bookmarking site.

Other than the web page bookmarks, services specialized to a specific, It works like adding bookmarks or favourites in your browser. The difference is that you get to share those bookmarks with others. And instead of just adding a link, you can use tags, which are words or descriptions.

Online users’ saves links of web pages that they want to remember and/or share with similar type user.

a. Bookmarks are usually public which are avail for all the user for that Bookmarking sites depends on terms and condition.

b. Can be saved privately those we don't wants to share in public, and used as private for personally used only.

c. Shared only with specified people or groups, the bookmark which you wants to share with particular age group, sex, medium of people, on the basis of their qualification and profession comes under this category and other are shared only inside certain networks, or another combination of public and private domains.

For Social Bookmarking we require following things

1 Title: Element to identify the contents of a document. Since users often consult documents out of context, authors should provide context-rich titles. Thus, instead of a title such as “Introduction", which doesn't provide much contextual background, authors should supply a title.

2 URL : A URL (Uniform Resource Locator, previously Universal Resource Locator) is the unique address for a file that is accessible on the Internet.

3 Descriptions : Details for bookmarks as metadata, so that user can understand the content of the resource without visiting whole page or URL, in the form of free text, comments, Votes and tag as folksonomy.

4 Keywords : A term used as a keyword to retrieve documents in an information system such as a catalog or a search engine, or a word which is related to your bookmark, of which is helpful to user to find public, shared only with specified people or group bookmark.

There may have three or more than three parts in any bookmarking site for bookmarking Folksonomy is also called social tagging, "the process by which many users adds metadata in the form of keywords to shared content".

Top Social Bookmarking Websites are :
  Stumbleupon   Mister Wong   Reddit
  Digg   Technorati   HaoHao
  Ma.gnolia   LinkaGoGo   Newsvine
  PlugIM   Squidoo   Google Bookmarks
  Fark   Scuttle   Spurl
  Facebook   Sphere   Del.icio.us
  Blinkbits   Propeller (Netscape)   Slashdot
  BlogMemes   Scoopeo   Simpy

How bookmarking work?

Just create account on social bookmarking site with desired User Name and Password, login then supply details for the bookmark for field like title, description, URL, email address, contact number, set bookmarking avail option like public, private or group and Keyword then save it?

Contact pawar0365@gmail.com
onpageoffpageseo@gmail.com
9028664240 for further assistance

Most 10 Onpage SEO Mistakes

Targeting wrong key word

Keyword is the key thing in SEO many people make mistake in selecting keyword. Most of the time we think that the keyword foe which we are targeting is right, but sometime targeting such type of keyword is loss of wealth and resource

Ignoring the title tag

Ignoring the title tad not only means to left title Blank but also use of wrong keyword. Title tag help us in SEO purpose for both the user and for the search engine, this title shows in SERP so, not to ignores the title Tag

A Flash website without a HTML Alternatives

We can attract user by using Flash in our website, but it cannot attract to Bot. It may very harmful if we are not using HTML Alternatives with Flash with all the attributes.

Java Script Based Menu or Links

Java Script based menu can attract Users but it takes more time or some time not able to create XML Site map form the site for the Sitemap submission. Look at http://www.tekaseo.com/ they don't use javascript menu they used CSS inplace of Javascript. which is good for both USER and Search Engine....

Lack of Consistency and Maintenance

SEO is a continuous process many of our client belief that once a site get top position in SERP, it is done forever. But the fact is that if you want to be always on top in SERP then keep eye open for competition and ready to change/update website on the regular basis with respect to ranking algorithm and current trend.

Using Image in head

Using H1, H2 tag instant of image in heading part if you think image is necessary accordance to your design set the image as background and then show the highlighted text with head option.

Concentration too much on Meta Tag
Concentration too much on Meta keywords & description but overall the tags of HTML with maximum attribute related to theme of the page so just not only concentrate on Meta tag.

Ignoring URLs

Most of Programmer and Designer underestimate the importance of URLs
They use
Dynamic URLs
URLs without keywords
Keywords in URLs are more important for MSN and Yahoo, even Google also put weight on URL with keyword so no excuse for keyword less URLs and avoid dynamic URLs as much as possible.

Lack of Keyword in the Content

SEO is biased on Keyword so just focus on Keyword. Modify your content if require and put keyword wherever it makes sense, and make them bold and Highlight. Too much keyword in content (Keyword Stuffing) is not good for your website, so use keyword in content wisely.

Back-link spamming

It is a common delusion that it more backliks are ALWAYS better and because of this web masters resort to link farms, forum/newgroup spam etc. which ultimately could lead to getting their site banned. What you need are quality backlinks

These are the some which nobody should neglect while SEO Capmping like Tekaseo

Saturday, September 4, 2010

Is it True? No one knows Google's Algorithm-even their employee

It's known to everyone that, no one knows Google's Algorithm, even Google's employee, Is it true?

Once somewhere, I read a story titled “The Lucky horse shoes”

The physicist, Niels Bohr had a horseshoe hanging on the door of his laboratory. One day a colleague asked him he believed that the horseshoe would bring him luck.
“No”, said the physicist. “I don’t believe in superstitions. But I’ve been told that it works even if you don’t believe in it”

Here is the moral of story is “just do everything which comes to you for SEO, May any of them works”

Here is Google’s Algorithm, which I belief Google follow for returning SERP, Page Rank. And most of the SEO professional, experts and Web master knows that!

Before staring about Google's Algorithm, I just want to make a clear definition and meaning of Algorithm "An algorithm is the process by which you solve a problem or the steps of achieve or complete a task"

Here some points of Google's algorithm discussed below:

Lets first starts with “Title Tag”, tag is just like name of shop and search engine are like shopper, on the basis of Title tag on each web page, engines determines whether this would be a good result or not. As important as content and inbound links, one of the most important SEO factor, High algorithmic weight given by every search engines.
Key Word in Title should be more that 6 and less than 12 with 50-80 chars limits, including space, hyphen and commas.

Secondly, "META Description Tag" is important to the viewers (not for crawlers) who choose to visit site, which shows in SERP under Title a brief description about your web page, It should contain 12-24 words or 160 chars approx.
If Google consider this things in returning SERP, then doesn’t this are the part of Google Algorithm?

If this points search engine considers while returning SERP, doesn't this are point of Algorithm ?

These are only few points of Google's Algorithms, for more Tekaseo

I would like to tell you another story “On returning to New York after receiving the Nobel Prize for physics along with two other scientists, in 1965, Richerd Feynman stopped by at the school where he had studied. There while going through the school records he found that he had been given a fairly low IQ rating.
“Getting a Nobel Prize isn’t that hard,” joked Feynmen, “but getting it despite such a low IQ is indeed an achievement!”

Moral of this story is give equal importance to all the points whether you knows it has less weight then other, because no one know Correct Algorithm SEO for guaranteed top ranking, may it works for your project.

Happy Selling, Hope this would helps you in your project!
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